Our TEam


Founder/Chief Content Officer

marketing company in Hong Kong

Bill McQueen is a broadcast industry veteran.

With over three decades of production experience at some of the world’s biggest networks, including Disney, Cartoon Network, MTV and SKY UK, Bill has worked in every facet of broadcast TV. For close to a decade, he was also the Creative Director at Fox International Channels/National Geographic Channels Asia.  During his tenure he created a powerhouse creative department winning over 35 prestigious PROMAX Awards. He was also responsible for overseeing the in-house ad production department, creating campaigns for Sony, Samsung, HP and Singapore Airlines, to name a few.

Now, as the Managing Director and Chief Content Officer at Lime* Content Studios  Hong Kong, he is responsible for guiding his team through a steady stream of global short and long form media projects. LIME specializes in a wide range of customized videos (including corporate, TVCs and branded content), strategizing, digital solutions and a variety of digital and written projects. Recent clients include , Cathay Pacific, the Hyatt, CNN, Wall Street Journal, and Herman Miller, among others.


Lime Content Studios has become the spotlight for creating world-class video production in Hong Kong. We focus on creating irresistible video content for our clients. Our success has earned us the honor of top choice for many of the leading companies across various industries.

We are inspired by our mission to provide exceptional content production for business owners like you. Our content does more than look great; It brings you results. We know that quality corporate videos bring brand recognition, authority, and sales for your business.

Our diverse team members are well-known corporate video producers, directors, copywriters, and animators. When we work together, we create the highest standard of content production tailored for any industry. Whether you are in the finance, real estate, retail, or service-based industry, you need effective video marketing. Our team at Lime Content Studios is ready to help.

Let our talented team help you scale your digital marketing strategies with creative and efficient content production. Call us today to discuss your needs, goals and how we can help you get there.