Check out our new videos for Payme for Business! It was great working with the team at HSBC to make something uniquely Hong Kong and to be part of the new cashless society. All up we make 6 videos to help new clients onboard the newly launched Payme for Businesses app. https://limecontentstudios.com/portfolio/payme-for-business-tutorials/
In their 3rdyear of sponsoring the HK Sevens, Cigna approached Lime to add fresh perspective to their converting Hearts and Minds campaign. Along with the star power of local elite Rugby stars, Salom Yiu Kam-Shing and Chong Ka-Yan, Cigna was looking to take their message of promoting physical and emotional wellness to sports fans at the Sevens stadium and ultimately, the whole of HK.
Working with our great friends at Golin HK, we produced a series of social media videos for the launch off the Vic Hotel In North Point. Our brief was to showcase the area around North Point including fashion, shopping and dining. These fun little spots capture the energy of the area and the brand of Vic Hotel.
Cathay Pacific wanted to update their recruitment videos for their next batch of enrolment. Through the videos they want to attract potential employees and show the work life balance at Cathay. We decided to show the life outside of work of current employees, as it will feel more real and engaging to our target audience.
Video is increasingly being used to humanise a brand. How can a company attract the right talent that goes beyond a classified ad? Tell them your story, what makes you great, what you believe in. Our good friends at Links understood this and commissioned us to tell the story of the great work culture they have.